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finance and marketing

Browsing Category

Personality and Consumer Behavior

2 posts
Editor
  • September 29, 2025

Personality and Consumer BehaviorHow Personality Shapes Perception of Luxury Brands

  • 5 minute read
How Personality Shapes Perception of Luxury Brands The perception of luxury brands among consumers is significantly influenced by…
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Editor
  • August 15, 2025

Personality and Consumer BehaviorThe Influence of Self-Concept on Consumer Behavior Patterns

  • 5 minute read
The Influence of Self-Concept on Consumer Behavior Patterns Understanding consumer behavior is crucial for effective marketing strategies. One…
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